The news is due in part to The Chronicle of Higher Education, which spent a week attempting to verify the person’s existence. The company revealed Cloud was not a real person but multiple writers with the Student Loan Report.
LendEDU CEO Nate Matherson said Cloud is a pseudonym that includes several writers using their vast information and experiences that relate to issues college students deal with in getting education funding.
Matherson said Cloud is a side project for the company, but its widely circulated survey are seen in many publications such as Inside Higher Ed, CNBC and The Washington Post, which also featured a survey on cryptocurrency and college students.
According to the Chronicle, Cloud’s bylines were replaced with SLR editor.
Matherson said he and another student, Matt Lenhard, began LendEDU while University of Delaware students. The LendEDU’s website claims it is a marketplace for private student loans, student loan consolidation and refinancing. According to the site, it was developed to assist consumers and student loan borrowers get transparent information without endangering their credit.